What We Do
Podcast Pitching for PR Pros
By SuJin Oh
Taking HER Seat at the Table: A Lippe Taylor-Hosted SHEQUALITY Event
Key Takeaways from Lippe Taylor’s SHEQUALITY Roundtable Discussion on how women can get to the C-Suite.
Instagrammer’s Failed Product Launch is a Cautionary Tale for Emerging Influencers
Note: This post was originally published on June 4, 2019
Lippe Taylor’s Paul Dyer Interviews LG’s Ken Hong On ‘Thinking Global, Staying Local’ & the…
Here are some key takeaways from this conversation with Ken Hong. The full transcript is also available below.
2020 Influencer Marketing Predictions Destined to Become Best Practices
One prediction we are 100% confident in is that apocalyptic predictions related to influencer marketing will continue to be pervasive. So...
Who Won the Super Bowl According to Lippe Taylor’s “Equilibrium Score”
Super Bowl Sunday has come and gone and we’ve seen winners declared from all corners of the internet. Jeep and its Groundhog Day revival ...
Do social media influencers have the power to make or break brands?
Casper’s recent S-1 filing has received a lot of media attention — with a large focus being on the risk and threat posed by their influen...
“Ok, Boomer” — Heritage Brands are Finally Waking Up
Late last year, the phrase “Ok, Boomer” skyrocketed to popularity as both a call-to-arms for young people and a deliberate affront to the...
Parody Accounts as Social Commentary: @justaconstructionguy
Why Sponsored Geo Lenses Matter On Snapchat
Beauty & Brains: Instagram Best Practices
Instagram’s New Paid Partnership : Why it’s Critical for your Influencer Marketing Programs
Yes, Organic Social Still Matters