Lori has a bachelor’s degree in history from Brown University and an MBA in marketing from the Wharton School of the University of Pennsylvania. Lori started her marketing career in brand management for Procter & Gamble and then moved to Clairol. Her agency experience includes serving as Chief Strategic Officer of Marina Maher Communications where she helped drive the firm to recognition as Creative Shop of the Year. Prior to that, she spent 7 years as partner and EVP of Bratskeir & Company, an integrated marketing communications agency. Lori comes to Lippe Taylor from The Joey Company, where she directed strategy for clients including Church & Dwight’s Trojan Condoms’ campaign to reach women, recently recognized with a 2011 Effie Award for effective marketing.
Through the years, her work has helped build brands including Revlon, Hasbro, Chiquita Bananas, Head & Shoulders, Herbal Essences, Clairol, Burger King, Novo Nordisk, Aquafresh, Icy Hot, Gold Bond and many others.
She loves to look under the hood of every client’s marketing challenge to uncover an insight that can seriously build their business.
Lori has appeared on both sides of the microphone and camera – she was featured on a reality show, and hosts a sports talk radio show on weekends.