What we do
While you’re reading this sentence, someone just fast-forwarded past or skipped an ad. In fact, 84% of millennials claim that they don’t trust advertising. So, how can marketers deal with shifts in technology and consumer behavior? They must create great content, develop enticing storytelling and leverage the entire paid/owned/earned ecosystem.
That’s where we come in. Lippe Taylor is founded on the importance of breaking through thousands of marketing messages people are exposed to every day and making an indelible impression so that your brand remains top-of-mind and your sales continue to increase.
Call us old-fashioned, but we still believe media results drive sales. Our clients get more than their fair share-of-voice in trusted outlets including TV, magazines, newspapers, blogs, and throughout social/digital media. Getting earned media coverage faster and more cost-effectively is actually our sweet spot.
What’s our secret? It’s simple really. We get better media results because we are the media. Our teams are led by former editors, producers, and bloggers which means we have exceptionally strong media relationships and the ability to tell great stories. We intrinsically know how the media works & thinks and what drives a good story in print, broadcast and online.
This “media-sense” lets us regularly place our clients in highly influential and impactful outlets such as The NY Times, Wall Street Journal, Vanity Fair, Vogue, Forbes, TODAY, Good Morning America, Huff Post, Yahoo!, The Doctors, and Ellen, to name drop just a few.