Lippe Taylor Services

COMMITMENT TO EXCELLENCE

We are a full-service firm poised to leverage your brand's equity by creating a unique and powerful experience...one that resonates with the consumer and generates exceptional editorial coverage, as well as positive word-of-mouth that helps increase sales.

 

CONSUMER, HEALTHCARE, LIFESTYLE AND FASHION BRAND COMMUNICATIONS

  • Research, including our proprietary online surveys: Direct-To-Women®, Direct-To-Moms® and Direct-To-Teens®
  • Strategic and creative program development
  • Holistic multi-discipline programs
  • In-store retail promotions
  • Guerilla marketing
  • In-house design and production
  • SMS mobile marketing
  • Social networking
  • Blogs and blog monitoring
  • Interactive (vodcasts/podcasts/etc.)

CELEBRITY EVENTS & EVENT MARKETING
  • Strategic, creative, news-generating event planning & execution
  • Top entertainment media relationships & expertise
  • Strategic, impactful cause marketing
  • Celebrity search and management
  • Contract negotiation, agent and talent relations
  • Celebrity media tours, VNRs, SMTs, PSAs, ANRs

UNSURPASSED MEDIA RESULTS
  • Best-in-class local, regional and national print and broadcast coverage
  • Consistent VNR and RNR success
  • Fully booked SMTs
  • Strong editor and producer/client relationships
  • A media sounding board for products and issues
  • Depth in business and trade as well as consumer press

REPUTATION MANAGEMENT & CORPORATE SOCIAL REPUTATION
  • Issues management and crisis counseling
  • Media and message training
  • Blog monitoring
  • Cause-related marketing
  • Community relations strategy and tactics
  • Social & environmental responsibility
  • Internal communications strategy and tactics
  • Corporate and brand positioning
  • Business-to-business expertise
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