Why Sponsored Geo Lenses Matter On Snapchat

10 February 2016

Since the dawn of man, brands have been trying to attract attention. Well, you know what i mean… a LONG time. With the advent of social media and mobile screens, a brand now has to do more than attact…...

Transparency is Key: Native Advertising & Content Marketing

19 January 2016

Recently, the FTC released guidance on deception and native advertising. As the internet becomes more regulated, what does this mean for the marketing and advertising industry overall? Well, most directly, this means that all the hullabaloo over “content”...

Conquering Cyberchondria in 2016

19 January 2016

We’ve all been there: You notice a symptom—like a pain in your foot or a cough that won’t go away—and your first move is a Google search to diagnose yourself. Suddenly you’ve fallen down a virtual rabbit hole and panic...

LT Voted Top Place to Work by PR News

30 November 2015

At Lippe Taylor we definitely pride ourselves on being an office filled with bright, creative, happy people and we are so honored to be recognized by PR News as one of the Top Places to Work in PR in 2015....